Sting Energy, Gatorade and Doritos will be featured in a deal with a sport that generated more than $2 billion in total ...

PepsiCo becomes the Official Formula 1 partner. The agreement includes highlighting food and beverages across the PepsiCo ...

From trackside branding to flavor-fueled fan activations, the beverage giant is doubling down on high-octane engagement – and ...

Formula 1® and PepsiCo are delighted to announce a groundbreaking multi-year agreement that will see PepsiCo become an ...

PepsiCo announces a groundbreaking worldwide partnership with Formula 1®, beginning in 2025 as part of a multi-year ...

Per PepsiCo, the deal includes everything from trackside advertising to naming rights for the remaining sprint races in the ...

Formula 1 and PepsiCo have announced a landmark multi-year global partnership that will see the beverage and snack giant ...

PepsiCo is becoming the latest American consumer-facing brand to make a splash in F1, with a new arrangement that involves ...

PepsiCo has announced a worldwide partnership with Formula 1, commencing in 2025 as part of a multi-year agreement.

PepsiCo will partner with Formula 1 from 2025, making Sting Energy, Gatorade, and Doritos official sponsors in a global multi ...

PepsiCo launches worldwide official partnership with Formula 1, bringing Sting Energy®, Gatorade®, and Doritos® to the World's Fastest Growing Sport PURCHASE, N.Y., May 27, 2025 /PRNewswire ...

Formula 1® and PepsiCo are delighted to announce a multi-year agreement that will see PepsiCo become an Official Partner of ...