Erling Haaland had a pick of elite football clubs to choose from this summer, and he now has several sportswear brands chasing his signature. New Manchester City striker Haaland is yet to sign a boot ...

Editor’s Note: This story is included in The Athletic’s Best of 2023. View the full list. Anti-clogs. Blackouts. Mixed soleplates. Customised conversions. To the uninitiated, that will sound like ...

GOAL takes a look at the most popular football boots the world's best players are wearing right now from Nike, adidas, New Balance, and more ...

In the high-stakes world of athletic apparel and footwear, a few rivalries are as iconic or as competitive as that between NIKE Inc. NKE and adidas AG ADDYY. Operating in the expansive and ...

Ever since the release of its first football boot in 1954, adidas has been at the pinnacle of technology and design when it comes to all things football. They once again revolutionised the football ...

Forbes contributors publish independent expert analyses and insights. I cover luxury beauty, fashion and innovation from Paris and London. Bugatti and adidas Football are partnering on a limited ...

Bugatti has partnered with sportswear giant Adidas and dropped a handful of tantalizing teasers believed to be previewing a special football (or soccer for Americans) boot. The collaboration was first ...