The collaboration brings together Amazon’s Alexa Custom Assistant (ACA) and Nvidia’s DRIVE AGX automotive computing platform.

Amazon announced this week that its revamped AI assistant Alexa+ is getting a brand-new personality — and this one isn’t ...

Alexa itself describes the persona as operating on the motto “help first, judge always,” delivering “reality checks delivered ...

A mother removed her Amazon Alexa device from her home after the AI assistant asked her 4-year-old daughter what she was ...

Amazon is letting Alexa off the leash with a sassy adults-only mode, whereby the AI assistant willingly doles out sarcasm and mild profanity.

Alexa+ launched last year in an "early access" preview, meaning consumers had to join a waitlist or buy a new device to use the service.

Alexa+ is getting customizable chat styles that change how the assistant talks to you, including a new Sassy personality with ...