The Crush City Freeloader and Mooch Minnow have stolen all the bass fishing headlines, and rightly so. But don’t sleep on this amazing new craw bait design, especially when you’re not scoping fish.

I try a lot of bass fishing gear over the course of a year, and I always end up with a few absolute favorites. It’s been an exceptional year for new baits. This list highlights the best of the best.

I’ve always been a big fan of soft plastic craw bass baits and I use them a lot—I mean, a lot. Thanks to their versatility and proven, fish triggering profile, I've caught a ton of bass on this style ...

SHREVEPORT, La. - Several years ago the fishing lure manufacturers looked to the ICAST Show each summer as the main arena to introduce new lures and tackle, since it's one of the biggest trade shows ...