Social networking sites, once the domain of teens and college students, are transforming the way entrepreneurs market their business. David Nour, managing partner of The Nour Group Inc. consulting ...

Golf club manufacturers have long placed ads in printed golf magazines. Movie studios tend to run television spots before a weekend rather than after. Targeting has become even more precise as ...

Networking—often misunderstood as mere socializing—extends far beyond casual interactions. For entrepreneurs, developing the ability to network effectively is not just beneficial; it's indispensable.

CEO of Judi Hays, Inc., LinkedIn marketing strategist and author of Elevate, Expand, Engage - A Refreshing Approach to Winning on LinkedIn. If LinkedIn were a business networking event, would you be ...

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Millions of people have profiles on popular social networking sites like Myspace and Facebook. Now, businesses are taking advantage of this captive online audience. "Skeeter" is a popular pooch on the ...