A former janitor at Frito-Lay, Richard Montañez, pitched the idea of Flamin’ Hot Cheetos to the CEO of PepsiCo, owner of Frito Lay, after sprinkling chili powder on a batch of undusted Cheetos when a ...

Is there a limit to how many young consumers will proudly wear their favorite CPG brands? Maybe not, with Heinz Ketchup announcing a new capsule collection and Kate Spade and Cheetos introducing a new ...

Tesco Media & Insight Platform, powered by dunnhumby Ireland, has rolled out two high-profile campaigns in recent weeks that ...

LAS VEGAS — They weren’t planning to get married in a Cheetos-themed chapel at Super Bowl LVIII, but Somerset, N.J., residents Don and Chanel Spates saw the orange pop-up building on the Las Vegas ...