Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. Customer loyalty isn’t something retailers can take for granted in ...

New QR-based customer loyalty program for B2C helps independent restaurants compete with large chains by turning ...

Customer loyalty is on the decline. Businesses need to return to a trust-building playbook as old as time by focusing on consistency and transparency.

In an increasingly competitive dining landscape, customer loyalty has become more crucial than ever for restaurants aiming to thrive. With diners faced with endless options, fostering a strong ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

Survey reveals how to turn diners into devotees. In a crowded market where diners have endless options, cultivating lasting loyalty is essential. Marigold, a leader in relationship marketing, is at ...

Loyalty isn’t love, it’s utility, habit and frictionless design, and it’s time marketers built programs that reflect that reality. Editor’s note: Loyalty isn’t love — it’s habit. In Part 2 of our ...

The business case for investing in customer service today is stronger than ever. Far from being just a cost to control, exceptional service now plays a pivotal role in shaping loyalty, driving revenue ...

Popular demand was one of the big reasons GM relaunched the Chevy Bolt for 2027. Now, GM Authority is reporting on just how loyal those Bolt buyers truly are.

When it comes to customer experience, in response to friction, the companies that stand out add humanity to create emotional connection.

T-Mobile ended 2025 on a bittersweet note, seeing both growth and challenges. While the carrier added hundreds of thousands ...