Bra shopping is so complicated, in fact, that only a small percentage of shoppers walk out of the store with their true size, says Burke. And, unfortunately, when you’re not wearing the right bra size ...

Undergarment educator Kimmay Caldwell explains why finding the right bra size is key. "Even the best bras in the wrong size are going to be a bad fit," she says. She shares tips for how to find that ...

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A new study shows that knowing how a sports bra should fit might save you energy—and effort—during workouts. Here's what to look for. Our editors independently select these products. Making a purchase ...

Understanding how to size a sports bra relies on more than just guessing off of what you regularly wear. This process requires a more accurate measurement of band and bust, and consideration of your ...

Honeylove reports that identifying your breast shape is crucial for finding the right bra style to enhance your natural ...

You finally decide to surrender Ol’ Reliable — the now-stretched, warped and threadbare bra that once was your favorite. It was the perfect bra when you got it (more than a few years ago), but it’s ...

Helena Kaylin wants to change the way we develop bras. The founder of Mindd Bras and an expert on bra development was fed up with fact that eight out of ten women wear the wrong size bra. “So 80% of ...