I'm on a mission to review 1,000 marketing software tools and share my findings with over 100,000 small business owners ...

Let’s face it—writing emails can be a bit of a chore. Whether you’re trying to strike the perfect tone for a client, clarify a message for a colleague, or simply figure out how to start that daunting ...

The best way to start your email is to make an impact — choose a hook that talks directly to your target market’s problem. Your outreach is not just about sending emails. It is about sending the right ...

Every memo, every letter, every email or proposal you write speaks volumes about you and your organization. That's why it's so important that each correspondence that leaves your desk is crisp, ...

Say you just got interviewed and want to cement a good impression — or make up for a less-than-perfect performance. Try writing an interview thank-you email. Following up an interview with a concise ...

You work hard to write the perfect email to a prospective customer. You hit the send button full of hope that you will get a positive response. Then, the waiting begins. A day goes by. Then another.

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If your email marketing campaign isn't doing well, it's not that email is old. Your strategy likely needs improvement. A ...