The group won three awards Monday evening, including the top prize of the night, following their four-year hiatus. Kasteye and Huntr/x also scored major wins.

K-pop had one of its biggest nights yet at the American Music Awards on Monday, with BTS winning Artist of the Year and “Golden” from KPop Demon Hunters taking Song of the Year. The ceremony, held at the MGM Grand Garden Arena in Las Vegas,

Meet Karina, Giselle, Winter, and Ningning, the SM Entertainment girl group blending futuristic avatars, hyperpop production, and some of K-pop's biggest global hits

Forbes contributors publish independent expert analyses and insights. Jeff Benjamin is a New York-based writer covering global pop music. ROSÉ performs "APT." live with Bruno Mars at the 2024 MAMA AWARDS (Chapter 1) in Japan on November 22, 2024.

The so-called “fifth generation” of K-pop has arguably grander ambitions than previous eras – some of which may challenge our understanding of the genre.

Melon will upload congratulatory video messages from artists including NCT Taeyong, Le Sserafim, ALPHA DRIVE ONE, and AND2BLE ahead of the launch.

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