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· 9h · on MSN

Apple raises MacBook prices across the board as M5 chips, new displays signal AI-first strategy

Apple rolled out new MacBook Pro and MacBook Air models with M5 chips, plus a revamped Studio Display lineup.

CNET · 9h

Apple Launches MacBook Pros With New M5 Pro, M5 Max Chips

· 7h

Apple Launch Week: New iPhones, M5 Macs, and a $599 MacBook Neo

· 6h

MacBook Neo vs. M5 MacBook Air: All the trade-offs you'll make to save $500

Apple is looking to gain a foothold in the more budget-friendly end of the laptop market with the MacBook Neo.

· 10h

MacBook Neo's real killer feature: Its $499 education pricing

· 13h

Our first hands-on look at Apple’s MacBook Neo

· 11h

How to preorder the $599 MacBook Neo, Apple's new budget MacBook

Its starts at just $599, or $500 less than the latest 13-inch MacBook Air, and preorders are now open.

· 13h

New MacBook Neo confirmed and it finally makes Apple laptops way more affordable

· 11h

All the news about Apple’s MacBook Neo, iPhone 17E, and more

Apple launches MacBook Air and Pro with faster chips, more storage

Apple on Tuesday unveiled updated MacBook Air and MacBook Pro models in a bid to lure buyers in a softening PC market squeezed by rising memory costs.

The MacBook Pro’s M5 Pro/Max Chip Are More Interesting Than You Think

The news surrounding the launch of Apple’s latest M5 Pro and M5 Max chips is full of the usual levels of Steve Jobs–esque puffery. However, the next 14- and 16-inch MacBook Pr

1don MSN

Apple unveils new MacBook Air and MacBook Pro with M5

These updated M5 chips were specifically designed to make the MacBook Air and MacBook Pro laptops better at handling intensive AI tasks.