Each year, Pantone selects a color meant to reflect the trends, moods and happenings in the zeitgeist. (Pantone Color Institute) Each year, since the turn of the millennium, word arrives from on high: ...

Pantone recently announced its 2023 Color of the Year: Viva Magenta. The brand describes the shade as a “crimson red tone that presents a balance between warm and cool.” Pantone highlights a color ...

After a year of hardship – shootings, war and uncertainty regarding artificial intelligence – the Pantone Color Institute has announced that Peach Fuzz, a warm and fuzzy hue between pink and orange, ...

The last two years have been difficult ones on planet Earth. As COVID-19 swept through the world, humans faced death, isolation, and social unrest. But as 2023 dawns, the pandemic feels like it is ...

Pantone isn't the only color system of its kind. But thanks to an innovative founder and savvy marketing, it's become the industry standard. Each year, since the turn of the millennium, word arrives ...