Pepsi unveiled a new logo on Tuesday, which closely resembles its '90s design. The redesign comes alongside rising popularity for the '90s era among Gen Zers. And it goes against the recent trend of ...

Add Yahoo as a preferred source to see more of our stories on Google. Few things are as ingrained in the American psyche more than the packaging of some iconic brands, particularly the look and feel ...

(CNN) - Pepsi has unveiled a new logo, and some say it looks a bit familiar. Customers reportedly like Pepsi’s previous logo from the 1900s. So, the company said it went back to it. The new logo might ...

In March, when Pepsi unveiled its logo and brand redesign, some focused on an interesting characteristic of the design: its familiarity. The logo returned the “Pepsi” word mark “back into the ...

NEW YORK — Pepsi is getting its first makeover since 2008, with a new logo and visual identity that combines classic elements of designs from years past with modern touches. The new design reunites ...

PURCHASE, N.Y. (WIVB) – It’s a new day for Pepsi. The world-famous soft drink brand has unveiled a new logo for the first time in 14 years. Featuring bolder print with the drink’s name at the center, ...

PURCHASE, NY. — PepsiCo, Inc. is updating the Pepsi brand’s visual identity and launching a redesigned logo, the first change to its logo in 14 years. Featuring a bolder typeface and a modernized take ...