Ahead of Pantone’s December 4 announcement of its 27th Color of the Year, explore the complete history of selections that have shaped design trends and reflected our collective mood. Pantone will ...

Want to predict the next Millennial Pink? Check out Pantone Color Insider, a new tool from Pantone. It will allow you to tap into color trends around the world in real time. Billed as a “color trend ...

The 2026 Shade of the Year is Cloud Dancer, which is meant to symbolize "a calming influence in a society" Jordana Comiter is an Associate Editor on the Evergreen team at PEOPLE. She has been working ...

Pantone named its lightest Color of the Year to date on Thursday: Cloud Dancer (11-4201), a neutral with a narrative that’s all about wiping the slate clean. The off-white shade was chosen as a ...

Our recent internet era has been plagued by a barrage of quiet luxury, sleek trad wife aesthetics, clean girls, sad beige babies, tech oligarchs, Sydney Sweeney’s good jeans and more. Pantone brought ...