There is perhaps no watchmaker more synonymous with motorsport than TAG Heuer ... of entire watch families named for the pursuit—Monaco, Carrera, and, yeah, Formula 1—the Swiss maker has ...

While TAG Heuer may not cater to the most devoted watch aficionados, it has firmly established itself as a popular entry point for men seeking luxury. Owned by LVMH since 1999, it’s one of many luxury ...

Courtesy of TAG Heuer Senna wearing his favorite watch, the TAG Heuer S/el, Ref. S25. 706C. Now under Liberty Media's ownership, Formula 1 and TAG Heuer ... have appeared in Men’s Journal ...

They've recently made a comeback, too, having been announced as the official timekeeper for the new Formula 1 season. As part ...

We spoke to the Swiss brand's chief marketing officer, George Ciz, and heritage director, Nicholas Biebuyck, about the move ...

TAG Heuer launched new motorsport-inspired watches during the LVMH Watch Week event. The post TAG Heuer unveils motorsport-inspired watches (and more) during LVMH Watch Week appeared first on The ...

The new TAG Heuer Formula 1 Chronograph collection comprises five watches, fitted with automatic Caliber 16 and featuring vibrant colors and lightweight titanium cases.

It may only be January, but it seems likely that the most valuable sponsorship deal in luxury watchmaking this year has ...

TAG Heuer has been hard at work, with everything from an automatic Formula 1 chronograph to a luxurious purple tourbillon on ...

TAG Heuer has embarked on a new journey after becoming Formula 1’s official timekeeper, replacing Rolex at the pinnacle of motorsport ...

Some brands might have been happy to have the requisite signage next to the track. TAG Heuer, on the other hand, decided to ...