There is perhaps no watchmaker more synonymous with motorsport than TAG Heuer. From the early days of Jack Heuer selling ...

Rumors had been rumbling throughout the summer of 2024. Could Rolex really be relinquishing its grip on Formula 1? If so, ...

TAG Heuer Many Heuer fans saw this as an affront to the prestigious heritage of the brand’s mid-twentieth-century tool watches. Racing-inspired chronographs from that era, like the Autavia, Carrera ...

First swiss watch on sale in space 1962, Watch brands celebrate the first timepieces in outer space Wallpaper on sale ...

For many watch enthusiasts, the TAG Heuer Formula 1 served as an entry point into the world of Swiss timepieces. Fast forward to 2025, TAG Heuer is now the official sponsor of Formula 1.

Bringing racing adrenaline to the wrist, these dynamic timepieces feature bold “running track” indexes, kinetic-inspired ...

We spoke to the Swiss brand's chief marketing officer, George Ciz, and heritage director, Nicholas Biebuyck, about the move ...

It may only be January, but it seems likely that the most valuable sponsorship deal in luxury watchmaking this year has already been done. Tag Heuer was confirmed as Formula One’s official timekeeper ...

TAG Heuer has unveiled a huge collection of new watches as part of LVMH Watch Week. That includes additions to the Carrera and Formula 1 collections.

Prices range from $4,700 – $4,900 USD, the new Formula 1 Chronographs are all powered by TAG Heuer’s Calibre 16 with 42 hours of continuous running time. The watches are fitted with titanium ...