Patrón's newest premium tequila may also be its most old-fashioned. Visitors to the brand's distillery in Jalisco, Mexico, have long heard how its core line of tequilas is a blend of two different ...

Nothing says Mexico like a bottle of tequila. Made from the ancient blue agave plant, the spirit is so much more than a drink. For a true tequila fan, there's no better way to learn about the rich ...

‘Our Hands’ spotlights Patron’s authentic tequila production and the people behind the brand who put passion and care into the craft. It was shot at Hacienda Patron in the Highlands of Jalisco, Mexico ...

Patrón was the first ultra-premium tequila and remains one of the world’s best-selling spirits. Recently, we sat down with Lee Applbaum, the company’s Chief Marketing Officer to discuss Patron's ...

As a travel journalist with an expertise in Mexico, I usually spend half the year living south of the border — except, of course, for this particular year amid the pandemic. So instead of sampling ...