BeautyTok's viral "chai latte" makeup trend incorporates fall's warm color palette to create a toasty, sunlit glow.

The global crossover of beauty trends means that what starts as an aesthetic rebellion in one culture often becomes a viral ...

Jenna Ortega’s eyes are lightly smudged, framed by dark shadows. Her face is pale, and her cheekbones are accentuated by a dash of gray. Her lips are tinged purple. She looks exhausted, but that’s the ...

Every new month, it seems like there’s always a new batch of beauty trends on TikTok. I’ve witnessed the snail mucin obsession, the “glazed donut” skin craze, the burgundy takeover of 2024, and so ...

Over the last decade, somewhat of a war has grown between Millennials and Gen Z-ers when it comes to fashion and beauty trends. Skinny jeans vs wide leg jeans. Side parts vs middle parts. Ankle boots ...

Beauty junkies are swapping lip liner for Sharpies in a wild TikTok trend that's leaving jaws on the floor -- and the internet totally shook. LIGHTFIELD STUDIOS - stock.adobe.com Beauty buffs are ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." On my summer to-do list? Drink lots of margs by the pool (and in tandem, try to avoid margarita burn).