This article discusses important trademark basics as well as common questions and issues in-house counsel often encounter during due diligence or IP audits. At a very high level, a trademark can be ...

In today’s competitive landscape, protecting your brand is more important than ever. A trademark serves as a shield for your ...

While the USPTO is no longer allowed to be offended by these trademarks, it's not entirely clear how popular these marks and their associated goods and services might be in the marketplace. At the U.S ...

There is a common misconception that anything can be trademarked. Not so. Trademarks, both at the common law and federal registrations, do not exist in a vacuum, but require actual use for some goods ...

The decision shows that evidence of substantial, well-documented common law use can be sufficient to establish a likelihood of confusion, even without trademark registrations. Register for free to ...