Google Ad Tech Under Fire: What the DOJ Wants a Judge to Do

For the past four days, the Justice Department has sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to ...
TechCrunch

Google is bringing ads to AI Mode

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode ...
Search Engine Land

Google Ads placements: Your guide to targeting websites, apps, and YouTube

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of ...
Reuters

Explainer: What does ruling on Google's illegal ad tech monopoly mean?

SAN FRANCISCO, April 17 (Reuters) - A U.S. judge's ruling that Google has illegal monopolies in ad technology sets up the possibility of U.S. prosecutors seeking a breakup. Here's what the case ...