True Religion is increasing its ties to sports and music, as the sportswear and denim brand works to widen its audience and build revenues. Grammy-winning rapper Saweetie is the face of True ...

A powerful blend of nostalgia and Gen Z’s embrace of Y2K fashion has propelled True Religion back into the spotlight. But the iconic denim lifestyle brand isn’t simply replicating its past ...

The sale includes popular items like the Crystal Baggy Jeans, similar to a style worn by Taylor Swift. True Religion is offering up to 70% off sitewide for their Labor Day sale. Shoppers can get an ...

True Religion is having a 4th of July sale with discounts up to 70% off. The sale runs through July 6th and features popular denim styles. The article highlights the brand's connection to Y2K fashion ...

What are the best True Religion jeans? True Religion is an American-made denim brand founded in 2002 by Jeffrey Lubell. Starting out with high-end jeans, the brand eventually added other apparel to ...

True Religion, born in the Y2K era, is benefiting from its current cultural resurgence. Creative Director Zihaad Wells attributes the brand’s heightened relevance among Gen Zers to its strong heritage ...

In the latest chapter of its incredible comeback story, True Religion is reinvesting in branded brick-and-mortar. The global lifestyle apparel and accessories brand has opened its first new store ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. MIAMI BEACH, FL - JULY 17: A general view of atmosphere ...

After its 2002 founding in Los Angeles, True Religion quickly became a key player in delivering elevated and fresh denimwear. Instantly recognizable due to its signature Super T stitch, Buddha imagery ...

True Religion says it will emerge from bankruptcy by late summer. True Religion Apparel Inc. estimates it will emerge from bankruptcy by mid-August, according to documents filed with the U.S.

LOS ANGELES--(BUSINESS WIRE)--True Religion, the iconic global lifestyle apparel and accessories brand, today announced it is expanding its international presence in Asia, Africa, and the Middle East.