“Through this integration with Amazon DSP, advertisers and agencies who work with Smartly can now extend their proven social ...

Smartly's integration with Amazon DSP unifies social and CTV campaigns, pairing creative with full-funnel activations and reporting across Amazon's streaming inventory.

The integration brings streaming TV activation into advertisers' existing workflows in Smartly through three core capabilities. Smartly enables AI-powered creative optimization and personalization ...

Spotify (NYSE:SPOT) has opened up its audio and video ads inventory to advertisers using Amazon's demand-side platform (NASDAQ:AMZN) as part of a new partnership with the e-commerce and tech giant.