One of the year's most talked-about movies and box office successes is Brad Pitt's F1, which has now proven to be a revenue bump for the Formula One Group, according to The Hollywood Reporter. Directed by Joseph Kasinski,

Formula 1 is hoping that the success of F1: The Movie at the box office will translate into a new generation of fans. However, the sport’s ownership group, as well as the ten teams, are already seeing the benefits of the Brad Pitt movie’s success. In their bottom lines.

Brad Pitt’s “F1” is racing back to Imax theaters after becoming the highest-grossing movie of his career. Apple’s Formula 1 racing movie will return to Imax theaters on Friday, Aug. 8, with plans to further expand on Friday,