It was the second-highest opening ever for a PG-rated December movie. Paramount spent a modest $13.1 million in national TV ...

With sales and profits still in decline, the new CEO says the company will cut back on performance marketing and boost brand ...

Among the activations Netflix developed to promote its "NFL Christmas Gameday" extravaganza were its first blimp, flying over ...

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Burger sculptures made out of coins were placed in front of the brand's competitors, but also close to Smashburgers in NYC, ...

“At Hearst Connecticut Media Group, we recognize the Republican-American as a pillar of journalistic excellence and a vital ...

Citing concerns about governmental surveillance of pregnancy, the nonprofit National Partnership for Women & Families is backing proposed privacy settlements that would restrict mobile data ...

Experian is launching a new ad campaign this week featuring top NFL players and their significant others, starting with San ...

"This is about articulating and celebrating the ethos behind Lucid as a company, for the first time," Giant Spoon's Jonathan ...

The Supreme Court will hear TikTok's First Amendment challenge to a law that will result in a ban on the app unless it ...

President-elect was happy that "he and his program [Operation Warp Speed] contributed significantly," to vaccine development, ...

The "Fresh Start Feeling" campaign will peak with what the brand is calling a "takeover" of CNN's "New Year's Eve Live." ...