Inside YSL Beauty’s Gen Z Playbook

YSL Beauty is hosting its first block party in Madrid, as real-life experiences are increasingly valuable to lock in Gen Z.

Marketers Want Better ROI Proof, But Lack The Tools

According to eMarketer and TransUnion’s study, The True Cost of Trust in Marketing Measurement, more than half of marketers ...
QSR magazine

Tattle Launches Mobile App to Bring Real-Time Guest Feedback to Restaurant Operators’ Fingertips

Tattle, the leading guest feedback and experience improvement platform for restaurant brands, today announced the launch of the Tattle Mobile App, now available for download on the Apple App Store and ...
QSR magazine

Scooter’s Coffee Strengthens Guest Experience with Tattle’s AI-Powered Feedback Platform

Tattle, the industry-leading all-in-one, AI-driven guest feedback and CX management platform that helps restaurant brands maximize guest satisfaction and revenue, today announced that Scooter’s Coffee ...

Vibe Coding Has A Massive Security Problem

Vibe coding apps ship with alarming security flaws. What founders need to know about AI-generated code vulnerabilities in ...

Qualtrics Empowers Organizations to Turn Customer Understanding into Action that Drives Loyalty and Growth

How an experience makes people feel predicts loyalty more than whether it worked or how easy it was--and businesses risk $3 trillion every year due to bad customer experiences. Customers are ...
The Economist

The secrets to a good employee survey

Employee surveys face logical paradoxes and design challenges that can undermine their effectiveness in measuring workplace sentiment and driving change.
CMSWire

Can Qualtrics Close the Customer Experience Execution Gap?

Analysts say the AI easy button doesn't exist in customer experience. Qualtrics is betting its new CX and research tools can get organizations closer.