Business are now able to license interactive AI versions of iconic Hasbro characters, thanks to the toymaker's new AI studio.

Characters like Mr. Potato Head, Optimus Prime and Cobra Commander are among the initial list of Hasbro IP, with the company ...

Hasbro launched Sixth Wall, a new artificial-intelligence studio aiming to bring the toymaker’s cast of characters into the ...

By Neil J Kanatt and Koyena Das May 20 (Reuters) - Hasbro on Wednesday reaffirmed its annual forecasts even as it reported ...

Hasbro has pulled the plug on a new Dungeons & Dragons game from Star Wars Jedi: Survivor and God of War 3 director Stig Asmussen. Bloomberg reported the cancellation today after receiving ...

This is read by an automated voice. Please report any issues or inconsistencies here. Hasbro is moving its Los Angeles entertainment operations to The Lot at Formosa, the historic West Hollywood ...

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(2) Represents intangible amortization costs related to the intangible assets acquired in the eOne acquisition. The Company has allocated certain of these intangible amortization costs between the ...

Hasbro’s executives see some obstacles ahead before the company can lift its guidance for the second half of the year. Tariffs remain a wild card, and higher oil prices are expected to result in a ...

Hasbro (HAS) reported a 12.7% year-over-year increase in revenue for its fiscal first quarter, driven by strong growth in its Wizards and Digital Gaming segment, which rose 26%, while Consumer ...

Hasbro has talked about the company’s new video game plans, which include something Transformers related and no live service projects. Long-time readers will know how much we love Transformers, which ...

Hasbro (NASDAQ:HAS) reported a stronger start to 2026, with first-quarter revenue rising 13% year over year to $1 billion, driven primarily by momentum at Wizards of the Coast and continued strength ...