Integral Ad Science (NASDAQ:IAS) on Wednesday announced the launch of new contextual category reporting for Meta Platforms (NASDAQ:META), expanding measurement reporting across Facebook and Instagram ...

WhatsApp is taking a bolder step into the advertising world — but in a way it says won’t mess with your personal ...

Facebook's parent company finally brings ads to WhatsApp, straying from the hit messaging app's founding principles ...

Amazon has announced its integration with Disney Advertising’s Real time Ad Exchange (DRAX), becoming the third demand-side ...

WhatsApp will be launching three new features allowing businesses to advertise in-app. Here’s everything you need to know.

WhatsApp introduces ads in the Status tab, shifting from its original ad-free promise while maintaining encrypted messaging ...

Canva’s acquisition of MagicBrief is another signal of its enterprise push, bringing ad smarts to its creative toolkit ahead ...

Meta, the parent company of Facebook, has revealed plans to roll out advertising and subscription options on WhatsApp, ...

The MENA region's tally of Cannes Lions trophies has jumped from six on Day 1 to 14 on Day 2, with BigTime Creative Shop ...

For the first time since acquiring messaging platform WhatsApp in 2014, Meta is introducing advertising to the app.

The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

Meta and EssilorLuxottica are preparing to launch new AI-powered smart glasses under the Oakley and Prada brands.