MYRTLE BEACH, SC (WMBF) - A Myrtle Beach mayoral candidate has announced the endorsement of Governor Henry McMaster. McMaster ...

A new store selling beachy and western wear for women and girls is coming to Myrtle Beach, South Carolina. Preparations are ...

The U.S. News Financial Advisor Finder can help you narrow down the best financial advisors in the North Myrtle Beach, South Carolina area. North Myrtle Beach has up to 20 advisors to choose from and ...

WMBF News reached out to each North Myrtle Beach mayoral candidate and provided each one with the same five questions to give ...

This new brunch spot in Myrtle Beach is bringing sunshine to your plate, serving up a fresh take on ingredients, flavor, and ...

The Summer Sands Motel has officially closed, and all residents have moved out after facing dozens of violations from the ...

There are five candidates in the Nov. 4 mayor’s race in Myrtle Beach, South Carolina. Here are our complete interviews.

A new Trader Joe's is opening in Myrtle Beach, South Carolina, on Tuesday, Sept. 30. Another new Trader Joe's location is planned for South Carolina, but an opening date has not been set. Trader Joe's ...

MYRTLE BEACH, S.C. (WBTW) — After a long stretch of rising rents, post-pandemic, in Myrtle Beach, new data suggests prices are beginning to cool off. Following an incline in rental pricing from 2021 ...

NORTH MYRTLE BEACH, S.C. (WBTW) — A long-anticipated Margaritaville concept planned for North Myrtle Beach has cleared a major financial milestone, a Dallas-based firm said Monday. “North Myrtle Beach ...

Trey Wright was over the moon for his new girlfriend, a cheerleader he'd been dating going into summer break from school, according to his mom. But after an apparent fight, she allegedly set him up to ...

NORTH MYRTLE BEACH — Two owners of short-term rentals in North Myrtle Beach have filed a lawsuit over the city's trash collection fees, alleging they are higher than necessary and violate state law.