Rankings, pictures, and shopping information for the ten best basketball shoes worn during NBA games in October 2025.

Nike Shox Z design language leans toward the contemporary: smoother lines, muted tones, and a sculpted profile.

A 2007 Kobe Bryant classic is coming back to kick off Nike’s November sneaker releases. The Air Force 1 Low Protro Linen and University Blue shoe drops Saturday, Nov. 1, at 10 a.m. ET for $150. An ...

For the second time, Caitlin Clark is getting her own version of Nike's Kobe Bryant shoes. The shoes release in November and ...

We view Puma as a leader in global sportswear, but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to more than EUR 7 billion from EUR 3 billion as ...

Longin, Puma’s vice president of running and training, is speaking to The Athletic from their offices in Massachusetts. That “something special” was the third iteration of the company’s Fast-R shoe, ...

Watch Alex Morgan's priceless reaction as Nike surprises her with custom boots and a jacket detailing her legendary career, ...

Nigel Sylvester's opening up about his "Brick by Brick" Air Jordan 4s being named Sneaker of the Year at ComplexCon 2025!

Classic Air Jordan 1 Mids are back on sale for under $100. Don’t wait — these fan favorites won’t last long! You know what I ...

Moore is responsible for the majority of Nike’s iconic ads and designs from the 1980s and several classic Adidas looks.

From puffer jackets to best-selling kicks, our commerce editors round up their favorite things to buy from The Swoosh in 2025 ...

Nike's shift from "Just Do It" to "Why Do It?" reflects America's cultural embrace of hesitation over action, marking a troubling trend in brand messaging.