The brand doubles down on the growing intersection of fashion and sports in its first holiday campaign since being acquired ...

Leading marketers like PepsiCo and Kraft Heinz delved into topics including culture-led marketing and artificial intelligence ...

Comedian John Mulaney, a co-owner of Years, will act as spokesperson for the nonalcoholic brand and participate in its first ...

Travelers now have the ability to message each other, reconnect after an activity and see who has already booked an ...

The telenovela-inspired “It’s Kahlunkin’” campaign comes as Gen Z consumers express increased interest in coffee-based ...

The streaming platform had its best ad sales quarter to date, doubled upfront commitments and is on track to more than double ...

The cranberry co-op turned actor Bryan Cranston into a new version of folklore figure Krampus to break through the season’s ...

The newly created role effectively replaces the CMO and is part of a larger push from the brand to become more agile and ...

The $13 billion-plus acquisition is expected to be finalized in late November, with the potential to expand Omnicom’s media ...

A mobile activation celebrating 60 years of the pillowy mascot is the product of a pitch from Jimmy Fallon’s new reality ...

Over the last five years, the Unilever brand has worked to become synonymous with football culture and has seen continued ...

To help marketers keep up-to-date on the latest developments in this growing space, Marketing Dive has compiled a list of the ...