Last week, the fashion retailer American Eagle launched a provocative denim campaign starring the blonde-haired, blue-eyed actress Sydney Sweeney that touted her “great jeans.”

"The Summer I Turned Pretty" star Gavin Casalegno's Dunkin' ad is being compared to the divisive Sydney Sweeney American Eagle jeans ad.

The commercial was released just days after American Eagle's "Sydney Sweeney Has Great Jeans" campaign, which has faced backlash over claims of racist undertones and eugenics messaging, largely tied to its focus on Sweeney's genetics.