Vicki Sanfelipo started Project Guardians after winning a S&S V-Twin Evo in a raffle. Now, she's using the grand prize to ...

Megadeth has sold 50 million records worldwide, received a Grammy Award (with 12 additional nominations), generated billions of streams, notched seven Top 10 entries on the Billboard 200 and ...

Rock legend David Lee Roth will bring his high-energy performance and iconic Van Halen hits to the Sturgis Buffalo Chip on ...

A custom bike called Project Guardians built by Athena Ransom of Vagabond Chopper Co. will benefit Road Guardians and the ...

After reviewing the financials from the 2025 annual Sturgis Motorcycle Rally, one thing was clear to Sturgis Mayor Kevin ...

Sonic Automotive (NYSE:SAH) announced that its powersports division achieved unprecedented success at the 85th Annual Sturgis Motorcycle Rally. At its five Harley-Davidson dealerships in the Black ...

At the 85th Sturgis Motorcycle Rally, Sonic Automotive’s Black Hills Harley-Davidson dealership sold over 1100 motorcycles, officially becoming the number-one Harley-Davidson dealership in America.

STURGIS, S.D. — Crowd estimates are still at 1 million for the 75th anniversary of the Sturgis Motorcycle Rally in the Black Hills of South Dakota that ended Sunday, but it will probably be a week ...

SIOUX FALLS, S.D. (KELO) – The South Dakota Department of Transportation (SDDOT) is winding down from an extremely busy past few weeks, where highways saw thousands of travelers from the Sturgis ...

Living Local 15 host Jessica Williams is joined by Automotive Expert, Mike Caudill, who is at the 85th Annual Sturgis Motorcycle Rally in Sturgis, South Dakota, as he shares some of the top trends in ...