Google AI News Traffic Impact

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Google, AI Overviews and Web traffic

Google AI Overviews has devastating impact on website traffic, study says

In an interview with The Verge, CEO Sundar Pichai addressed claims of declining traffic, saying "we are sending traffic to a broader source of people. People may be surfacing more

Black Enterprise on MSN · 2d

Google's AI Overviews Having A ‘Devasting Impact' On Website Traffic

Google's AI-generated summaries are slashing traffic to news and information sites, creating a “devastating impact” on their clicks. A new study revealed Google's AI Overviews has triggered an 80% drop in website click-throughs,

Analytics Insight · 4d

Google AI Search Impact: Website Traffic Slashes by 50%

Google’s AI‑driven overviews are cutting website traffic for hundreds of reputable sites. Recent research has revealed that the number has dropped to almost hal

eWeek2d

‘Google Zero’ Looms as AI Search Results Crush Publishers’ Traffic

Google’s AI summaries are causing a sharp drop in website clicks, prompting publishers to rethink business models amid fears ...

11h

Google AI Overviews led to 7% drop in clicks to websites, Pew study finds

Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.

New York Post23d

Google AI tools depressing traffic to news sites: report - New York Post

Google’s AI Overviews feature has led to a significant increase in the frequency of “zero clicks” to search queries — drastically reducing traffic to news websites, according to a new report.

Search Engine Land1y

Google AI Overviews, clicks and traffic impact: Unraveling the mystery

Google began adding AI Overviews (AIO) to the U.S. search results on May 14. While vaguely mentioning that links in AIO get higher click-through rates (CTRs), Google has remained evasive when ...

Searchenginejournal.com1y

Google CEO Addresses Concerns Over AI's Impact On Search Traffic

As Google continues to roll out AI features in search, the dust is far from settled on this issue. Pichai’s optimism aside, the true impact of AI on the web ecosystem remains to be seen.

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