I’ve been fishing from a Hobie kayak for over 11 years, and when it comes to a fish finder GPS for a kayak, the Lowrance Hook Reveal 7 Splitshot is a rugged and reasonably-priced option. Lowrance ...

Lowrance, a world-leading brand in marine electronics since 1957 and GPS navigational systems since 1992 — announced today the newest addition to its Elite and Mark family of compact fishfinder and ...

Scott from Bayou Chronicles shares his DIY Hack to transfer tracks from a Lowrance unit to Google Earth on his computer step by step. I’ve told quite a few people that one of the best purchases I’ve ...

For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

Any GPS system can help you navigate the nation's highways, but you need to be very selective if you want to find your way on one of our many waterways. For that, you may way to consider the Lowrance ...

Lowrance Electronics is perhaps best known for its fishing and marine equipment, such as depth recorders, fish finders, and marine GPS devices. Now the company is introducing a line of automotive, ...

Whether fishing out of your kayak after work, on the boat for the weekend, or on the ice in winter, a portable fish finder will come in handy. The movable device will help you determine structure, ...

NEW YORK (MarketWatch) -- Lowrance Electronics Inc. Monday agreed to be acquired by Simrad Yachting AS for $215 million, or $37 a share. The consideration represents a premium of 48% from a closing ...

The 2024 ICAST fishing trade show in Orlando, Florida, delivered big news for boating anglers. Both Lowrance and Simrad debuted bow-mounted, electric-steer brushless trolling motors designed for salt ...