To find marketing success in 2026, work through the three fundamentals of a successful marketing plan: audience, message and ...

Marketing leaders and a CFO explain how to drive investment during the budgeting process in the latest episode of The Lowdown ...

For any business to get off the ground, an entrepreneur must know how to attract customers or clients to the company.

More than 99% of bankrupt drugmaker Purdue Pharma's creditors voted to accept a $7.4 billion settlement of legal claims related to the company's sales of addictive opioid medication, the company said ...

Keystone Financial Planning isn't a huge energy investor but Chevron isn't the only integrated oil major in its portfolio.

After more than a year of work, Gahanna has a draft plan that outlines ways the city can adapt to growth while also ...

Five-time Inc. 5000-honoree Entire Productions is maximizing productivity with AI tools and CRM automations. One Salesforce ...

What makes a haunted house truly unforgettable Is it the jump scares, the eerie ambiance, or the story woven through each ...

GEO is changing where discovery happens – from search engines to social and AI. The brands that plan now will own visibility ...

While the AI convo often revolves around generative AI, it’s the AI systems capable of powering the future of marketing that generate the most excitement. AI will replace sales reps as the center of ...