Ralph Lauren returns as the official outfitter of the Australian Open in 2026 for its sixth consecutive year. This dynamic partnership is the third Grand Slam tournament in the Ralph Lauren portfolio, ...

Ralph Lauren Fragrances has announced Jasprit Bumrah as the new ambassador for its latest scent, Polo 67, marking the brand’s first India-focused collaboration with one of cricket’s most admired ...

NEW YORK & LONDON--(BUSINESS WIRE)--Ralph Lauren (NYSE: RL) announces today that it will open a new restaurant as part of its renowned hospitality portfolio, The Polo Bar Ralph Lauren in London. The ...

Ralph Lauren is known for its classics, but the brand has always embraced change when it comes to technology. It was one of the first fashion brands to launch e-commerce 25 years ago, in partnership ...

Ralph Lauren’s consensus analyst price target saw only a slight change, shifting from $340.81 to $345.74. This largely steady outlook comes as analysts weigh strong brand momentum and growth ...

Ralph Lauren has introduced an artificial intelligence (AI) conversational shopping assistant called Ask Ralph to its mobile app, according to a press release. Ask Ralph is powered by Microsoft Azure ...

The brand's new experience is powered by Microsoft Azure OpenAI. As more companies utilize artificial intelligence tools to help with everything from streamlining operations to personalized shopping, ...

In the early 2000s, fashion brands had a realization: They could throw their inventory up on a website and ask customers to sift through it to find what they were looking for. Two decades later, the ...

Ralph Lauren has launched “Ask Ralph,” a new conversational AI chatbot to provide styling and shopping advice. Developed with Microsoft’s Azure OpenAI platform, the bot can create curated looks from ...

David Lauren is intent on propelling the fashion brand his father built into the artificial-intelligence age, despite the critics. Ralph Lauren, where Lauren serves as chief branding and innovation ...

Powered by Microsoft Azure OpenAI, new Ralph Lauren App feature puts brand’s iconic take on style in consumers’ hands Continuing a decades-long partnership, Ask Ralph was developed with Microsoft on ...