Google's Daniel Waisberg announced today at the Google Search Central event in Tel Aviv that Search Console will be gaining brand query filters. Plus, these filters will be AI-assisted, I am told.

Google added a very useful feature to the Google Search Console Insights report named query groups. It does what it is named, it groups similar queries together as one, so you can see how your site is ...

This is available in Search Console Insights and gives you a quick way to see the main topics your website is about. Google added Query groups to the Search Console Insights report. Query groups ...

Query groups uses AI to cluster similar search queries. The new card shows total clicks per group and highlights groups trending up or down. Query groups will roll out over the coming weeks to high ...

Google Search's superpower has always been its ability to convert: detecting when a query has commercial intent and serving a relevant, high-quality ad to ready-to-buy shoppers. Yet, while advertisers ...

It has been almost a year and a half since Cisco Systems Inc. acquired Splunk Inc. At the time, investors were happy because it was a good financial move. Cisco spent $28 billion and would get back ...

Forbes contributors publish independent expert analyses and insights. Victor Dey is an analyst and writer covering AI and emerging tech. IT and application performance observability platforms have ...

Last month, a Pew Research Center report shed light on Google's AI Overviews' effect on web publishing. In short, the analysis painted an abysmal outlook for anyone relying on web traffic. But on ...

The Web Guide test uses Gemini to divide, curate, and explain your search results across AI-generated categories. The Web Guide test uses Gemini to divide, curate, and explain your search results ...

AI upstarts were supposed to lay siege to Google’s search-engine dominance. So far, the defense is winning. Google’s ubiquitous search tool has proven surprisingly resilient to competition from the ...

Google has launched a new option in its AI Mode for Search called Search Live. It lets users have a voice conversation, back and forth, with the search engine itself. This is now available to users in ...

Google Search is experimenting with Audio Overviews for certain Search queries, the company announced on Friday. The feature was first introduced to NotebookLM, Google’s AI-based note-taking and ...