Step behind the scenes of an exciting L’Oréal Paris campaign with Ariba Pervaiz. From glam prep to filming moments, this vlog gives an inside look at the beauty, creativity, and fun that goes into ...

K-beauty is having a significant moment, hair tools are more innovative than ever, and the releases keep coming. We’ve sifted ...

L’Oréal’s Urban Decay brand faces criticism for hiring OnlyFans star Ari Kytsya to promote makeup popular with teens.

Taylor Swift and Blake Lively have been friends since 2015, though a source told PEOPLE in August 2025 that they "aren't ...

Ari Kytsya has been hired as the new ambassador of Urban Decay, the L'Oréal-owned cosmetics brand. The brand, which is known ...

L'Oréal being a consumer products company, I hope we can work on consumer education around the circular economy … We know we need to get there and it’s going to take us time and a lot of ...

L’Oréal’s Colorsonic hair-dyeing device takes the guesswork out of coloring your hair at home, distributing dye to your roots at the touch of a button and a fraction of the salon price.

See all the looks from the collection.Gucci, Bottega Veneta, Versace, Jil Sander Debuts Headline Packed Milan Fashion Week Spring 2026 Schedule ...

L’Oréal also announced a product called Brow Magic, designed to let people personalize their eyebrow looks at home to a greater extent than many people now can without visiting a salon.

L’Oréal Group’s newly appointed digital executive is exploring how online games, augmented reality and social media can help the French cosmetics company reach new demographics amid an ...

L’Oréal SA is attracting new customers and making new sales through e-commerce initiatives it has recently spearheaded to mitigate the effects of bricks-and-mortar store closures due to the ...

L’Oréal’s Colorsonic hair-dyeing device takes the guesswork out of coloring your hair at home, distributing dye to your roots at the touch of a button and a fraction of the salon price.