KPop Demon Hunters' toys, collectibles, games, dolls and other products based on Netflix’s hit movie are coming next year from Hasbro and Mattel.

Netflix has announced that it is partnering with toy companies Mattel and Hasbro in an “unprecedented” deal that will launch a wide range of products based on the franchise. Mattel and Hasbro will be named global co-master toy licensees, giving the companies free rein to develop any KPop Demon Hunters products starting in 2026.

The two toy companies have been named co-master licensees for the franchise, with plans to roll out a slew of products throughout 2026.

The Twits debuted to strong numbers on the Netflix viewership charts, posing competition to the streamer's biggest hit ever, KPop Demon Hunters.