St. John's HC Rick Pitino said that "complaining [about NIL] is of no value" and discussed his recruiting tactics on "The ...

Johnny Manziel. Tim Tebow. Michael Vick. Who would have been the most profitable college football players if NIL existed ...

IMG Academy leads the way in NIL education, preparing elite student-athletes for NCAA revenue sharing set to begin July 1.

Brian Hartline's days of stacking multiple top-100 receivers in a single class appear to be over as the House settlement ...

The ability of college athletes to cash in on their fame has led to fewer players jumping to the NBA early, and this week’s ...

"We had guys come to me saying, 'Coach, I need to know I’m the starter.' And I said, 'Be the starter. Earn it,'" Hill said.

The ability of college athletes to cash in on their collegiate fame has kept players from jumping early to the NBA draft, ...

Kansas State quarterback Avery Johnson has been cashing in big on NIL deals. Early Tuesday, Johnson announced on Instagram he ...

Purdue guard Braden Smith is one of five finalists for the NIL Store's Highest Earning Male Athlete for 2025. He was the Big ...

How a pair of Star Wars Crocs and a viral group chat led LSU’s Jake Brown to score a unique NIL deal, and a championship ...