Let me start by saying that if anyone had told me six months ago that Applovin, a platform focused on app-based inventory, ...
The three brands lead in advertising awareness gains in Hong Kong this month, with Taobao’s Double 11 campaign dominating ...
The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK ...
We find out what it takes for rapidly growing independent media agency Atomic 212° to thrive in the evolving world of media ...
Explore our annual recap of marcomms leaders who transitioned into new roles or departed from their current positions over ...
In accordance with latest findings, the deal will position the combined group to achieve a 15.5% global market share, with ...
This festive season, McCann Worldgroup and SOSD have unveiled festive wrapping paper emblazoned with puppy-dog eyes and ...
Between diving into Han Kang's novels and raiding her prized wine cellar, this pressure-loving creative director is turning ...
The Enforcement Directorate seized cash, gold, and documents in an alleged embezzlement case that also involves Suumaya ...
In an exclusive interview with Campaign, Audi China's marketers spoke about launching an entirely new brand targeted at ...
If a picture is worth a thousand words, then what is a video worth? The rise of video as an input to the purchasing process ...
Tourism Fiji aims to showcase that a visit to its stunning tropical islands extends far beyond just serene beaches. Fiji is a ...