Adopting trusted third-party data from AudienceProject enables Azerion to tackle the widely recognised industry issue of ...

In today’s Digest, we cover ChatGPT’s expansion with new shopping features and a partnership, IAB’s digital video projection, ...

A high-performance, powerful, and privacy-first alliance: Built on the combined strength of First-id’s deterministic identifier (deployed across 200+ premium publishers) and Implcit’s predictive ...

LoopMe, the global leader in brand performance, today (April 29th, 2025) announced it has partnered with Microsoft ...

Yahoo CAPI allows advertisers to send conversion events directly to Yahoo DSP in real-time through a centralised and ...

The “sweet spot,” therefore, is a model where DSPs and SSPs “continue to be distinct platforms but are closely synced with ...

In today’s Digest, we cover the setting of a May hearing to discuss remedies in the Google ad tech case, Alphabet’s strong Q1 ...