Some jaw-dropping stats: we spend 80% of our waking hours consuming media, including 5.3 trillion-plus ads each year. That's ...

On the cusp of its merger with Omnicom, Interpublic is not releasing a third-quarter ad forecast for the first time in years, ...

Three separate reports from PayPal, Deloitte and Measure Protocol show how AI has increasingly become the influencer when ...

The work is equal parts satire and AI-powered creative lab and reimagines Kennedy, Khrushchev, and Castro as characters in a ...

The company started a global review earlier this year and portions of that review outside the US are ongoing. Incumbent Mindshare won the business in 2017.

With all the major sports in business with casinos and mobile-gambling apps, wasn't it inevitable that in this environment, ...

Target’s troubles took their ugliest turn in a decade, with the company announcing that it would eliminate 1,800 corporate ...

The Reckitt brand pivots from pandemic paranoia to everyday odor control, tackling stink and germs in one swipe.

Comedian Iliza Shlesinger stars in a social media spot focused on brand's accolade of "best car to have sex in." ...

Bruce Buffer is in a call center rather than a ring in the ad, touting the brand's contest for tickets to latest fight.

Last month Verizon unveiled a new Kevin Hart-fronted ad, titled “Don’t Buy The BS.” The ad opens with an exasperated Hart ...